How to stand out from the competition
Hannah McNamara talks about what you can do to stand out from other coaches and consultants and make your marketing and business development activities more effective so that you attract more clients and make more money in your coaching business.
About Hannah McNamara: Hannah McNamara runs a mentoring programme for coaches, consultants, speakers and authors called the Masters Club (see http://www.marketinghelpforcoaches.com). For more resources to help you build your client base check out the ‘Find Your Niche and Get More Clients‘ home study course and Hannah’s popular coaching book ‘Niche Marketing for Coaches‘. Hannah’s tips are useful for life coaches, business coaches, executive coaches, consultants, speakers and authors who want to get more clients.
Hi Hannah,
I love this video because it speaks to an important issue and a commonly made mistake. And it’s funny, because as a Marketing & Communication Strategist I spent years preaching to brand clients about the significance of taking on the perspective of target audiences. But the minute I started my own coaching and training business, I began to realize how tempting it can be to focus one’s own qualifications, coaching and training methodolgies. And how easy it is to loose sight of those we are trying to reach with our business. Thanks for the reminder and good luck with your seminar on the subject. May it be a smashing success
Shailia Stephens